GAINESVILLE- Of the 1,549 people who died on Georgia’s roads in 2017, upwards of a thousand could be alive today if the involved driver had chosen a different driving behavior – like driving alert, eliminating distractions, paying attention, driving at a safe speed and requiring seat belt use for everyone in the vehicle.
After a decade of steady declines in roadway fatalities in Georgia, the last three years saw a 32 percent increase. While fatalities decreased by about one percent from 2016 to 2017, pedestrian deaths surged a staggering 11 percent.
Other statistics from 2017 demonstrate that drivers are just not paying attention.
- 44 percent of non-pedestrian fatalities are from single vehicle crashes
- 55 percent of non-pedestrian fatalities are from drivers veering out of their lane
The Northeast Region has reached out to local school systems in Forsyth and Dawson counties to spotlight the importance of Driving Alert. Partnerships with local law enforcement agencies have also been established and proved beneficial as District One has seen 9 less fatalities as compared to this time last year.
Georgia DOT has also relaunched the creative components of Drive Alert Arrive Alive, watch for new bus back ads, a wrapped Drive Alert Arrive Alive vehicle, and a continuation of GDOT’s partnership with the media to spread the safe driving message to their extensive audiences.
GDOT’s See & Be Seen campaign is the pedestrian component of Drive Alert Arrive Alive. See & Be Seen emphasizes that pedestrian safety is a shared responsibility between motorists and pedestrians. See & Be Seen aims to make it safer to walk in Georgia. Visit www.dot.ga.gov/SBS